‘MJ,’ ‘Kite Runner’ sees strong box office weekend despite declining attendance | Techno Glob

Miles Frost in “MJ” (Photo: Matthew Murphy)

For the third time in October, “MG” broke his home run record at the Neil Simon Theater. The jukebox musical grossed $1,810,272 — its previous record of $1,777,138 — and paid to 100% capacity.

“The Kite Runner” had its highest-grossing weekend ever as it ended its Broadway run on October 30. Production earned $431,556, up 13 percent, and ran at 84 percent capacity, up 11 percent. Plans for a 2024 national tour have been announced.

For the week ending October 30, 31 Broadway productions grossed $27,346,822, down 4%, and played to 85% capacity, down 6%.

“The Musical,” “Hamilton” and “MG” were the top-grossing productions for the second week in a row.

Only eight of the 31 played at 95 percent or more capacity. Meanwhile, 12 productions played at less than 80 percent capacity, highlighting the growing disparity between well-attended and poorly attended shows as the fall season continues.

“Beetle Juice,” “Chicago” and “Into the Woods” each saw double-digit declines last week. Three musicals were among the 25 total productions that saw overall attendance declines.

“The Cost of Living” was the only production to see an increase in both gross and attendance despite being a completely compelling student matinee. In its final week on Broadway, Martina Majok’s Pulitzer-winning play took in $263,193, up .6%, and played at 76% capacity, up 7%.

“The Piano Lesson” also enjoyed a strong weekend at the box office. The revival saw its highest-grossing week yet, grossing $918,748, up .4%, and playing at 85% capacity, up 2%.

“And Juliet,” “Take Me Out” and “Mike Berbiglia: The Old Man and the Pole” all opened last week. “Almost Famous,” “Kimberly Akambo” and “KPOP” each had their own viewing period. “Walking With Ghosts” opens Oct. 27.

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